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Change the story,
change the system.

We believe in the power of storytelling to challenge the status quo.

Our Story

Earthrise was created in 2020 by a group of creative troublemakers who wanted to see a different kind of story on their screens and in their feeds.

Our name comes from the iconic photo taken in 1968 by William Anders during the NASA Apollo 8 mission to the moon. When it was published, ‘Earthrise’ told a story about our planet’s fragility and uniqueness that shifted perspectives and helped catalyse the global environmental movement.

It all started when Alice Aedy, Jack Harries and Finn Harries came together with a vision to tell stories to fire up the environmental movement and inspire the climate curious to embrace their power to create change. Stories that harness both urgency and optimism - in a delicate balance - resisting the pull of climate doom.

As the world has evolved, so have we. The climate is part of a greater set of intersectional problems that need interdisciplinary solutions. Now, we’re expanding our expertise in climate communication to tell stories that transform culture and empower people to take care of their inner world, so they can create change in the outer one.

Earthrise, taken on December 24, 1968, by Apollo 8 astronaut William Anders. PC: NASA/Bill Anders.
But that’s also what shows us it’s the right time for big change.
we can tell the stories that future-proof our world
and catapult us into new realms.
Together,
It’s kind of tough out there at the moment,
isn’t it?
Our Vision

We envision a future where a transformation in climate, culture and consciousness creates a world where all life thrives.

Our job is to build a bridge between a today and tomorrow so beautiful, that crossing it is the only thing worth doing.

Our Theory of Change
[Adapted from Retelling the story of humans and nature by Damon Gameau]
Stories
Culture
Values
Leaders
Policy
Systems

Our Team

Alice Aedy
Co-Founder + CEO
Chloe Puttock
Head of Studio
Isabella Noero
Head of Collaborative Partnerships
Joi Lee
Head of Editorial
Head of Editorial
Jack Harries
Co-Founder + Creative Director
The values we live by
Radical Imagination

Imagination is how we create new realities. We give ourselves the freedom to imagine and discover a multiplicity of futures; brimming with life and possibility, prosperity and inclusivity.

Irresistible Creativity

We’re making the revolution so damn beautiful it can’t be ignored. Brave ideas, powerful design, humanity at the heart of all we do. You know the party is going to be epic when the invitations look this good.

Revolutionary Optimism

We’re in the business of hope. Against a backdrop of narratives that glorify doom and trigger anxiety, optimism is the medicine that offers solutions over problems and agency over apathy.

Fearless Evolution

Adaptability is how we thrive in complex and uncertain times. The world is changing and we’re not afraid to change with it, because evolution is the superpower that will catapult us all into new realms.

Relentless Curiosity

We don’t have all the answers, but we ask questions that open up new possibilities. We stay curious and open-minded, finding inspiration from everywhere to tell stories that change the game. 

Unapologetic Honesty

There’s been enough cheap talk to last a thousand lifetimes - so if it’s the truth, we’re not sorry. We believe in progress over perfection, and see accountability as a practice of love.

Inclusive Action

We believe in collaboration, not competition. The strength and resilience of an ecosystem is in its diversity. The world needs all of us: everyone has a role to play in creating change.

Tough times call for big change. You in?

Collaborate with us